Discover the most effective way to lose weight and overcome stress or emotional eating.

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Learn how to naturally decrease your desire to eat and feel better about yourself.

Benefits & Results
Our Private Coaching and Clinically Proven Techniques will empower you to overcome:

  • Snacking or Eating at night
My Awareness Mapping Technique will uncover the underlying reasons that drive you to eat. Click to learn more... We will teach you the single most important strategy to reduce snacking or eating at night.

You will discover how to naturally decrease your cravings to eat by asking yourself these questions:
1. Am I truly Hungry?
2. Does my body really need food now?
3. Will eating this help me lose weight?

  • Eating too much or the wrong types of food.
Your subconscious mind has a specific program that controls what you eat and how much you eat. Click to learn more... The only way to lose weight permanently is to change your programming.

Discover how to break old habits and reverse life-long conditioning with our Breakthrough Technique. You will develop new thoughts and feelings about food that will lead you to achieve consistent results.

Examples of your new thought patterns
"I am in control of everything I eat"
"I have the power to create the body I want"
"I choose to feel good, no matter what"


  • Yo - Yo dieting or Emotional Eating
Scientific research shows that Emotional Eating is the number one reason that people are overweight. Click to learn more... It's not what you're eating - It's what's eating you.

You may be using food to create a feeling of comfort, instant gratification or a distraction. My Emotional Freedom Technique will empower you to become more calm, relaxed and content.

You will learn how to let go of negative thoughts or feelings much faster and become more at peace with yourself and your relationship with food.

  • Feeling self conscious and uncomfortable
The more you tell yourself you are overweight, the more you will act like you are overweight. Click to learn more...

Your negative thoughts and feelings about yourself or your body actually
trigger your poor eating habits and unhealthy behaviors.

We will teach you how to feel good about yourself, no matter what the scale says by changing your self talk, releasing your judgments and improving your self image.

This doesn't mean you will abandon losing weight. You will simply aim at feeling good about yourself because of who you are and not the size you wear or how you look.

  • Your own specific challenges or difficulties
Private Coaching will encourage you and keep your mind-set going in the right direction. Click to learn more...

1. The first step is for us to define the results you are committed to achieving.

2.We will assess where you are right now, where you want to be, and how to get you there.

3. Most importantly, we will identify the core issues that are standing in the way of you achieving the results you want.

4. We will create a game plan; your plan is your "Coaching Blueprint." It is not based on hope. It is not based on theory. It is modeled after those who have already achieved significant results and offersyou specific practical step-by-step strategies to overcome your challenges no matter what they are.


I'm shocked at how quickly Rob's coaching program worked. It's really great. Life is easier. Food is not an issue anymore. I don't have cravings and I don't eat at night."
~ E.V. Hopper
Click on the triangle button to listen to E.V. Hopper
Live audio testimonial of E.V. Hopper talking about Rob's program.
"Thank you very much Rob. I really appreciate this program; It is changing my attitude and my approach to things. I am very happy because I feel so much better about my body, about what I am eating, and my relationship to food. It's really affecting me positively." ~ Penny Wright
Click on the triangle button to listen to Penny Wright
Live audio testimonial of Penny Wright talking about Rob's program.
"I haven't binged because of stress. Before, I used to feel that I had no other options and now, It seems to have completely disappeared. It's been really good." ~ Susan Brownstone
Click on the triangle button to listen to Susan Brownstone
Live audio testimonial of Susan Brownstone talking about Rob's program.

How it works

Just as training wheels can help you learn to ride a bike, I will guide you and support you to consistently take the actions that will lead to your ideal weight

We offer the ultimate in convenience, by providing personal coaching either in person, on the phone and the Internet.

Coaching is a partnership that we take very seriously. Over the past 18 years, this system of coaching has helped a wide variety of clients produce powerful results. We don't pretend that our partnership will be effortless, but if you're truly ready to lose weight permanently, we promise it will be very successful and rewarding.

"A passion and desire to help people fuels Sugar's powerful instinct with people. Through his gentle nature and what others consider a gift of understanding, Sugar has a recognized ability to diagnose & resolve lifelong problems."

Jennifer Bill - National Journalist

Coaching will empower you by holding you accountable to the commitments you make and motivate you to breakthrough whatever is standing in the way of you losing weight, being happier with your body and feeling better about yourself.

If you want to lose weight to improve your appearance, increase your energy & feel better - decide if you are truly ready and allow us to help you.

Join the nearly 5,000 others who have already
experienced a much better way to Lose Weight

Questions? Call 416-244-7546 or 1-866-791-7546

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Questions? Call 416-244-7546 or 1-866-791-7546